GORDON BURGETT's BIOGRAPHY


Gordon currently speaks nationwide about niche marketing and niche publishing, offering keynotes, break-out sessions, and workshops mostly at conventions or to associations. His most recent book (January, 2008) was Niche Publishing: Publishing Profitably Every Time! (See http://www.nichepublishing.org). He also speaks 20+ times a year at colleges and universities, mostly in California. There, his most popular topics are "Empire Building by Niche Publishing," "Publishing to Niche Markets," "Speaking for Money," “Writing Travel Articles That Sell!” and "How to Set Up and Market Your Own Seminar."

Burgett has also published 1,700+ articles and offered over 2,000 professional spoken presentations, mostly to associations and conventions and through university extension programs. During that time he has appeared extensively on radio and TV, as a guest author and a publishing specialist. Burgett is a long-standing member of the National Speakers Association, the American Society of Authors and Journalists, and the Publishers Marketing Association; has just released his newest book, Niche Publishing; has produced 26 audio CD and cassette programs, and has written 36 published books, including Niche Marketing for Writers, Speakers, and Entrepreneurs, Publishing to Niche Markets, Self-Publishing to Tightly-Targeted Markets, Empire-Building by Writing and Speaking, Speaking for Money (with Mike Frank), Sell and Resell Your Magazine Articles, Treasure and Scavenger Hunts, Life After Dentistry (with Dr. Jay Hislop), Standard Marketing Procedures for Dentists, The Travel Writers Guide, How to Sell More Than 75% of Your Freelance Writing, The Writers Guide to Query and Cover Letters, Standard Marketing Procedures for All Dentists (with Reece Franklin), Ten Sales from One Article Idea, and The Query Book.

In 2007, three of Gordon's books were revised, updated, and reprinted. These include How to Plan a Great Second Life, the Travel Writer's Guide, and Sell and Resell Your Magazine Articles. His first novel also saw life late in that year: Lian McAndrews and the Perfect Human World.

Four of Burgetts books have been Writers Digest Book Club top choices: Sell and Resell Your Magazine Articles, The Travel Writers Guide, The Writers Guide to Query and Cover Letters, and How to Sell More Than 75% of Your Freelance Writing.

Gordon has owned and directed a publishing company, Communication Unlimited, since 1981. It originally specialized in (and continues to offer) books, reports, and cassettes about writing, empire-building, and niche publishing. In 1995, his company merged with Marsha Freemans Team Systems and created Dental Communication Unlimited and Medical Communication Unlimited, to begin a series of standard operating procedures manuals (and other, related office operations products) for health care professionals. In 2007, Gordon sold Dental Communication Unlimited to Marsha. (See www.sops.com.)

Burgett earned four academic degrees: B.A., University of Illinois, Champaign-Urbana (Latin American Studies), M.A., University of Wisconsin, Madison (Luso-Brazilian Studies), M.F.T., Thunderbird Graduate School (Foreign Trade), and an M.A., Northern Illinois University (History). He was twice a university dean, taught Portuguese and history, created a city recreation program in Illinois, directed CARE (and Peace Corps) programs in Colombia and Ecuador (including the Land Directorship of the HOPE ship medical/dental program in Guayaquil), twice studied in Brazil, played professional baseball, and led a gold hunt up the Paushi Yaco (Upper Amazon) River in Ecuador.

To much kidding from his local friends, an article and two photos about Gordon appeared in the Pulitzer Santa Maria Times on April 24, 2004.


 




 

Gordon Burgett

gordon@nichepublishing.com

(800) 563-1454