NICHE PUBLISHING
It’s
here! In both paperback and digital formats!
(The difference? None, except the latter is faster, $4 cheaper, no mail or tax, and it uses your paper and ink!)
Who thinks of whopping
profits from books for dentists, skiers, Cubs fans, or bank tellers? In fact,
that’s Gordon Burgett’s premise in Niche
Publishing: Think small and earn big! Even better, if done
right, niche publishing is almost immune to failure, unsold books, recalcitrant
wholesalers, and unusable returns.
“Forget bookstores,
splashy promos, Oprah, and top seller lists,” says Burgett.
“Just find a demand, test it, then create the
supply.” This 208-page how-to book explains how the key word is
expertise, and that by meeting the need for it and providing on-going
assistance, your book can quietly gain you a healthy return, even a
seven-figure income, as he did by publishing a key book about standard
operating procedures for dentists.
“The how-to is
straightforward stuff in reach of anybody with a computer, modem, phone, good
eyesight, tenacity, patience, solid writing skills or a better editor, and
courage.” Gordon shows how niche publishers implement the process,
step-by-step, from the starting line to the victory tape—plus, how they
can build a lifetime empire from that success.
“Thousands of books go
unwritten and probably millions of people in need of valuable but specific
information go unserved because the would-be
author/publisher simply doesn’t know how to test their idea, create the
material, and get it in the needy buyers’ hands,” Gordon says.
“And if they do it in a systematized way, they run almost no risk, need
little starting capital, and are in control of the book’s destiny at
every step. That’s why the seminars I give on this topic fill the rooms:
it’s desperately needed information. And why this book is a valuable
addition to every library and publishing curriculum.”
Gordon Burgett
isn’t a publishing novice, having had three of his earlier books chosen
as Writer’s Digest Book Club top choices. Author of 1,700+ freelance
articles and 35 published books, including Writer’s Digest Books’ Sell
and Resell Your Magazine Articles, plus Empire Building by Writing and
Speaking, Niche
Marketing, The Travel
Writer’s Guide, and How to Sell 75% of Your Freelance Writing. He has also given 2000+ paid spoken
presentations, and is currently the owner and director (since 1982) of two
niche publishing firms.
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SATISFACTION GUARANTEED: If this book isn’t more than we promise, send
it back for a full refund, even if your pet nibbled on it. No questions
asked. Though we may scratch our heads
and laugh.
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Why should you buy
this book BEFORE you start writing your
book’s pages? |
Because
75% or more of the niche publishing process occurs before the actual book is
written! You find a need for a market you know, or you find a market for a need
you know, and you test the potential buyers to see if they will pay what you
want to have their needs met by you. That costs several hundred dollars (add
$19.95 for Niche Publishing!) rather than putting together a book for
several thousand and then trying to see if it, like a girdle, fits. It’s
a bit upside down from the process used for general books, published by you or
the big houses. That’s why, when you do publish, your profits are all but
guaranteed, you should have no unsold books, and the risk is negligible.
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Paper trade, $19.95 Digital, $16.95 January, 2008 / NOW AVAILABLE! 6” x 9” / 208 pages ISBN 0-9780979629525 (paper) ISBN 0-978097629532 (digital) |
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What does this book discuss, and in what
order? |
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Here's the book's not-so-short introduction. |
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And all of Chapter One. |
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What are other publishers saying about this
book? |
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Does Gordon speak to groups, companies, and
associations about this topic? |
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Can I get one-on-one (or small group)
consulting with Gordon about niching or niche
publishing? |
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How can I buy one or many copies? |
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Niche Publishing |
(800) 563-1454 |